The 3 Most Common Business Struggles (and How to Solve Them)

After working with hundreds of conscious business owners and creative entrepreneurs, I’ve seen something interesting, many of us are facing the same core challenges, even if our industries, services, and stories are wildly different. We’re all working hard to build something meaningful, but for a lot of people, that effort still feels like a struggle. If you’ve been putting in the hours, following advice, and still wondering why growth feels just out of reach, this is for you.

Let’s look at the 3 most common business struggles I see, and more importantly, how to finally move through them with clarity.

1. Overwhelm & Lack of Focus

“I’m always busy… but nothing’s really moving forward.”

Sound familiar? Many business owners find themselves trapped in reactive mode, responding to emails, solving team issues, keeping up with social media, fixing tech stuff… it’s exhausting. You’re working in your business nonstop, but rarely on it. At the end of the day, you’re not lazy or unmotivated. You’re just stuck in survival mode, and there’s no room left for strategic thinking.

What’s really missing here?
→ A clear, grounded roadmap that cuts through the chaos and gives you focused direction.

When you know exactly where you're going and have a step-by-step plan to get there, you stop spinning. You start leading. You reclaim your time, your energy, and your vision.

2. Struggling to Stand Out

“I know I’m good at what I do… so why aren’t more people finding me?”

This is one of the most frustrating challenges. You’re showing up online. You’ve got services that genuinely help people. But your business just isn’t getting the traction it deserves. Most of the time, the issue isn’t your skill or your passion; it’s positioning. You might not be clearly communicating:

• What makes your approach different

• Who exactly do you help (and how)

• Why someone should choose you over the next tab they open

When you don’t articulate your unique value, people scroll past, even if you could be the perfect solution for them.

What’s missing?
→ A deep understanding of your place in the market and a message that reflects your true power and personality.

Once you find your voice and claim your space, everything shifts. You don’t have to shout or sell harder, you just resonate with the right people.

3. Attracting the Right Customers

“I have leads… but they’re not converting or they’re not the right fit.”

Here’s the thing: not all customers are created equal.

If you’re attracting people who hesitate at your prices, constantly need convincing, or ghost you after discovery calls it’s not your fault. You’re probably just not reaching the right audience with the right message. You might be offering valuable services to people who aren’t ready or aren’t looking for what you do. Or your content and marketing might not be aligned with the real problems your ideal clients are trying to solve.

What’s missing?
→ A refined marketing strategy that speaks to the people who are ready, aligned, and willing to invest.

When you know who your dream clients are and what they’re truly looking for, marketing stops feeling like a guessing game and sales get a whole lot easier.

How to Solve All Three at Once

These struggles might feel separate, but they’re actually deeply connected. Each one feeds into the next, and that’s why a surface-level fix rarely works.

This is exactly why I created the Business Growth Audit & Roadmap.

It’s a simple, powerful way to zoom out, look at your business holistically, and figure out:

• Where you’re leaking time, energy, or money

• Where your message isn’t landing

• What needs to shift so you can start attracting better clients—and more momentum

Here's How It Works:

✅ Step 1: Fill out a short discovery form
You’ll answer a few thoughtful questions about your business, so we can get to the heart of what’s working, what’s not, and what you actually want.

✅ Step 2: We schedule a 1:1 Strategy Session
We’ll go through your audit together and map out your personal roadmap for growth one that’s aligned, doable, and focused.

✅ Step 3: You leave with clarity and a plan
No more spinning. No more guessing. Just a clear next step and grounded direction.

This isn’t a course. It’s not a cookie-cutter system. It’s your business, viewed through an intuitive, strategic lens with real insight you can use right away.

Is This for You?

This is for you if:

• You’re running a business you care about, but it feels scattered, stuck, or out of sync

• You’re ready to stop throwing spaghetti at the wall and start building with focus

• You want guidance that’s honest, personal, and rooted in strategy and soul

If you’ve made it this far, you probably already know what’s not working.

Let’s figure out what will.

Ready to Break Through?

You didn’t start your business just to survive. You’re here to thrive, and to build something meaningful, sustainable, and fully aligned with who you are.

If any of these challenges sound familiar, let’s talk.

👉 Click here to sign up for the Business Growth Audit & Roadmap

This is your chance to finally bring clarity to the chaos, and walk away with a plan that fits your business, your values, and your vision.

Let’s stop struggling and start building.

With you every step of the way,
– Keith